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#PMT-2023-0512-13255
PFT CommenterPFT Commenter

The NFL schedule release will eventually become a massive corporate primetime event with a bracket

At some point Roger Goodell is gonna do to the schedule release what he's done with the draft and just market the shit out of it and like take it on the road each year and turn it into like an hour long, two hour long primetime event where he just announces like one week's worth at a time... it's gonna be a massive fucking corporatized sensation.

The NFL has already turned it into a primetime TV special, though they haven't yet reached the 'traveling road show' level of the Draft.